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Rob and Dave of the Praxiscast join the gang to discuss a U.K. success story in making beer, but more importantly, in making extremely annoying publicity stunts. Also, we return to the New York Times which appears to be doing Client Journalism for the Bored Ape NFT people.

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Comments

John Her

This whole Brewdog grift is just that episode of Corporate where Lance Reddick hires Banksy to market anti-corporate beer

Anonymous

My uni course used BrewDog as a case study for marketing and to this day I’m still not sure if the lecturer thought of them as a role model or a warning…